Dulux Trade is Principal Choice for Grand Decoration
The leading paint brand’s eco-friendly paint range was used for the refurbishment of Covent Garden’s historical Grand Connaught Rooms.
Hotel and conference venue operator Principal Hayley has specified intelligent, energy saving trade paint Ecosure Matt Light & Space from Dulux Trade for the redecoration of its recently acquired conferencing premises – the stunning Grand Connaught Rooms at Covent Garden, London.
The Grand Connaught Rooms has a history dating back over 200 years and has hosted and entertained the world's leading politicians, royalty, dignitaries and celebrities. The 29 function room venue underwent a significant refurbishment during the summer and has now re-launched as a world class meeting location in the heart of Central London.
Ecosure Light & Space was specified for the Grand Connaught Rooms following a presentation by Dulux Trade Corporate Account Manager, Ian Matthews, to the design team at Principal Hayley and its architects, Charles Leon, which detailed the sustainability credentials, and energy and cost saving benefits, of the paint.
Originally developed with leading independent charity Forum for the Future, the Ecosure range of trade paints has 35 per cent less embodied carbon, and virtually zero VOC content(1). By combining it with the light reflective Light & Space colour range, the paint was the perfect choice for the sustainable decoration Principal Hayley Hotels and Conference Venues was looking for.
The use of Lumitec technology and high Light Reflectance Value (LRV) colours in the Dulux Trade Light & Space colour range ensures that light is reflected rather than absorbed, meaning it is distributed around a room more effectively, and less energy is needed to light a room.
The use of Light & Space trade paints can therefore lead to a significant reduction in energy costs – up to 20 per cent on average - which was a significant factor in the decision by Principal Hayley hotels to specify Ecosure Matt Light & Space(2).
Ian Matthews, Dulux Trade Corporate Account Manager, said: “As part of its ‘Step Towards Greener’ philosophy, Dulux Trade is leading the way in sustainable product development. Ecosure Matt in the Light & Space colour range is an unrivalled sustainable solution which has real energy saving benefits for the customer.”
Karen Cleaver, Director of Design at Principal Hayley Hotels and Conference Venues, added: “Using Ecosure Matt Light & Space at The Grand Connaught Rooms enabled us to achieve the professional finish we sought, in a sustainable way. We were so impressed with the results that we have specified Ecosure Matt Light & Space for the redecoration of our newest purchase, the Central Hotel in Glasgow.”
For further information, please visit http://www.duluxtrade.co.uk
Ends
(1)PBW, Magnolia, Absolute White and the Light & Space colour range. Compared to Vinyl Matt (2008 formulation)
(2) The energy savings will not always equate to 20 per cent. They will vary depending on the contents, dimensions and floor colour of the room and will differ if lighting in particular areas needs to be controlled. The calculated figure varies from 14 per cent to 28 per cent depending on the wall colour chosen. The actual light energy savings achieved in practice may differ from the calculations.
Press enquiries to:
Amy Guest or Katie Burbidge at Tangerine PR
Email: amy.guest@tangerinepr.com; katie.burbidge@tangerinepr.com
Tel: 0161 817 6600
Notes to editors:
ICI Paints AkzoNobel is the world’s leading decorative coatings company and number one in the world for decorative paints and performance coatings. Its portfolio includes market-leading brands such as Cuprinol Trade, Dulux Trade, Glidden Trade, Hammerite, Polycell Trade, and Sikkens.
ICI Paints AkzoNobel is continuously working to develop new and differentiated products and services to meet customer needs, and is the leader in environmental sustainability. Experts in colour with an unrivalled colour range, the company ultimately offers specifiers, contractors and decorators the support they need to do a great job.
The company’s leadership in formulation science, combined with its commitment to improve the environmental footprint of its products throughout their life cycles is the perfect combination for the journey ‘Step Towards Greener’. Although decorative coatings contribute less than two per cent of the total amount of VOCs emitted in the UK, ICI Paints AkzoNobel is at the forefront of implementing the new regulations regarding VOCs which will come into force in 2010.